The e-commerce conversion rate is one of the most important yet often misunderstood metrics for any online store. While many businesses focus heavily on increasing website traffic, far less attention is given to what truly matters—how many of those visitors actually take action and make a purchase. This is where the conversion rate becomes critical. It reflects how effectively your... https://www.articleted.com/article/1106649/383412/E-Commerce-Conversion-Rate--Why-It-Matters-For-Online-Growth.--